Same Old Thinking, Same Old Results...
We've all been to that place. The tipping point of deciding, "Do I keep doing what I'm doing, or change things up?" As long as we're committed, we don't want to give up too quickly; however, we also don't want to be wasting our valuable time looking for results where there are none to be found. We begin to see things as 'the more they (don't) change, the more they stay the same'. It's a tricky spot to be in; a balancing act to take part in on our road to success.
I had this happen to me very recently -- in fact, it involves this very blog and the videos that accompany it. Web Wednesday has been a wonderful project that I've grown into, and have been thrilled with its evolution. I've loved creating content for all learning styles, so matching these written words with my smiling mug on video made complete sense. The issue I've run into, after a year of doing it, is that the content (especially the video) hasn't been getting the exposure I'd like. Blaming funky algorithms had an appeal, but really what was needed was an assessment of my approach. I had to look at what I was doing, and determine if a course-correction was necessary.
As I mentioned, being presented with this situation is tricky. I believed that if I kept at things with consistency and tenacity, over time I would see results. I have, to be sure, just not to the level I expected. I could continue doing the same thing and expecting a different result, but hey -- that whole 'insanity' thing and whatnot. Instead, I decided to change things up -- hence the new video page on the site. The decision wasn't easy, because I didn't want to feel as though I was giving up on an idea; rather, I looked at it as an evolution. Still, I did go through a few different stages in coming to my final decision, and they can be applied in a general way to the majority of situations you or I may run into:
I evaluated where I was versus where I wanted to be at. Expectation is a wobbly stepping stone, in that we can blow things out of reality quickly, but I kept my head in what I determined to be a reasonable space. Through my evaluation, I determined that I was behind in my progress, and wanted more for the project.
Given that I wasn't where I wanted to be, I started looking at the 'why'. As I said, blaming algorithms was one avenue, but I was more concerned about my commitment and follow-through. I felt that I had given enough on my end, and that I wasn't dragging my feet or procrastinating on something to make the video exposure better. I wanted to look at all possible angles and areas for improvement before moving on. I came to the conclusion that I had exhausted the possibility of my current way of doing things, and needed to broaden my view to see success.
I then began to explore the value of alternative options. I was content to continue doing as I was doing -- and perhaps I was only a few short weeks away from the success I was looking for. Or, a few years. Playing the 'what if?' game can really be a downer sometimes. Examining my options, and with the wisdom and input from one of my own coaches, I decided on what I deemed a better option than what I was previously doing. If there's a different way of doing things that you can clearly see value in, as opposed to simply keeping at what you were already involved in, it merits real consideration.
Lastly, I pulled the trigger and didn't look back. I'll still be conducting live videos. In fact, if you aren't already a fan on the page, by all means head on over and give it a 'like' -- I have a fun time over there. The important thing is that I moved forward confidently with my decision, and didn't leave any space in my noggin for regretting or second-guessing the move. That's probably the biggest takeaway -- when you make a decision change what you're doing, move forward with confidence, and don't allow worry or regret to hold you back. You didn't go in blind, and you can always change the way things are done again!
It's admirable to hold on to your decisions through thick and thin, but we need to remain aware of how well they're helping us get to where we want to go. By changing things, we're not giving up or admitting some kind of defeat; rather, we're evolving and making the course-corrections necessary to find our way down the path to success!